Today the mobile market is growing at an unprecedented rate. Only in the USA there are more than 60 million people who use Internet through mobile platforms like smartphones and tablets. By 2014 this number is most likely to grow to 90 million people. You should know that mobile browsing platforms don’t display websites in the same way as the regular PC and laptop screens do, thus your site needs to be designed specifically for mobile compatibility. Upon dismissing this aspect, your business can be excluded from a big segment of your possible prospects. If you’re interested in expanding your business, you should be considering mobile market and create mobile-compatible websites.
1. Starting tips
You can have a friendly mobile website, but it doesn’t guarantee you that the content itself will be displayed in a way that’s functional for mobile devices. Here it’s important to create a site that would be read and displayed on all devices in the most suitable manner for your readers. It can become a really difficult task to work with too elaborate website. I’d say, you should focus on making a website as simple as it’s only possible. At first, such website would load much faster and at second, users would find it easier to browse and use.
Let’s draw an example. Facebook is quite a complex and dynamic website. How does its mobile version look like? It’s got the same functionality but it’s much simpler in appearance. Smaller screen sizes create a need to think of the layouts that would make texts visible. For this reason, a lot of decorative elements have to be cut out.
– mobile site is not supposed to be a miniature of your main website; it’s got to have its own design;
– mobile site should emphasize important information and have a user-friendly navigation, therefore simplicity is essential;
– create a mobile website that would have advantages over mobile phones built-in abilities.
2. Use a mobile friendly template based hosting platform.
There is a big number of hosting services that allow to create your own platform based domain and website. With help of these hosting services you can create easy drag and drop mobile friendly websites which can be set up without any programming knowledge or technical skills. If you use a content management system such as WordPress or Joomla, you can select one of the multiple available mobile compatible themes for your website. WordPress is the easiest cms to use with a large library of themes to use, however, you can use any other cms that suits you best.
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